Does Google Consider SEO to be Spam? No!

Filed under: News,Search Engine Optimization — Tags: , — Brian

Google’s Matt Cutts went on record last week to answer a recurring question in the outskirts and corners of the SEO world: does Google consider SEO to be spam? The idea behind the question is that the SEO firm’s job is, ultimately, to manipulate search engine results to that their clients rank better: to perform […]

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Google to Start Hiding Keyword Data from Webmasters

Filed under: News,Search Engine Optimization — Brian

In a startling move, Google will be hiding organic search query information from webmaster from users who are logged into Google. This information will still be passed along to paying Adwords customers, crushing Google’s claims that this move is being made for privacy reasons.

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Bing Clarification: Meta Keywords is Spam Signal Only

Filed under: Search Engine Optimization — Brian

The meta keywords tag has long been thought dead by SEO professionals: modern search engines ignore it and Google has always ignored it. The SEO community was surprised then by a statement from Bing that the meta keywords tag is a signal. Now we learn that while it is a signal, it’s only a spam signal, not a ranking signal.

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Google +1 on Display Ads

Filed under: News,Pay Per Click — Brian

The Google +1 button is now showing on Google display network ads, and the +1 is tied to the landing page the ad is linking to, rather than the ad itself. This means you can leverage +1s to your site to improve the performance of your ads.

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Google Expands Market Share, Yahoo Loses

Filed under: News — Brian

ComScore’s September search market data shows that Google has expanded its share of the search market at the expense of Yahoo, whose share fell to all time record lows for the company.

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