Link Directories De-Indexed by Google

Google has begun deindexing large numbers of general and niche web directories. These are sites that really exist as a vehicle for low-quality SEO linkbuilding. If Google continues on this track, it seems likely that press release sites and article directories are the likely next targets of Google’s spam crusade.

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Another Facebook Update? Facebook Updates Timeline Profile Images

Filed under: Internet Marketing — Amy

Yes, it’s true, really true.  Another Facebook update.  I can assure you that you’re not reading, The Onion.
Beginning late last week, you may have looked at your Facebook Brand Page’s recently updated Timeline format and thought, “hmmmm, something looks off.”
If these thoughts crossed your mind, you were right. Facebook quietly announced a profile [...]

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The Linkbuilding Continuum

Filed under: Search Engine Optimization — Brian

One of the most difficult, involved, debated and important parts of SEO is linkbuilding — accumulating those backlinks to a website that build it’s authority in the eyes of search engines. Because it’s so important, it’s also become one of the most manipulated aspects of SEO, leading to a constant battle between search engines and [...]

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Google+ for Business Cover Image Size and Updates

Filed under: Internet Marketing, Social Media — Amy

If you haven’t headed over to your  Google+ Business Page lately, it may be worth a look. Google+ has rolled out several new improvements that may be worth noting.
Cover Image
The most obvious and visual image you’ll notice is the cover image upgrade.
Cover image restraints are 940 x 180 pixels. It’s possible to either upload [...]

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Google Webspam “Penguin” Over-Optimization Penalty Hits

Filed under: Internet Marketing — Brian

Google has confirmed that it has begun rolling out the over-optimization penalty that Matt Cutts first talked about in March. Now called the “Penguin” update, the goal of this is to target spammy SEO tactics, including keyword stuffing, excessive reciprocol linking, and selling links.
As always Google is not saying exactly what triggers the algorithm, but [...]

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