Category «News»

Google Announces Chrome-Only Instant Pages

Google recently announced an upcoming Chrome-only feature to their search engine results: Google Instant Pages. With Instant Pages the first search result will actually pre-render in the background, so when you click on it the page appears to load instantly. This upcoming feature offers benefits to users, but also has SEO implications if it becomes well known.

Twitter to Automatically Shorten URLs in Tweets

Twitter has announced that they will now use their t.co URL shortener to automatically shorten links in Tweets. More than just a convenience, this move could help increase Twitter click throughs, and reduce the likelihood of landing on a malicious site.

Google +1 Button Rankings Research

No sooner does Google release their new +1 button, than a white paper comes out measuring the effect of the Google +1 button, including how it alters your keyword rankings. Today we take a look at this research and learn what it tells us, and what it doesn’t.

Google Rolls Out +1 Button for Websites

Google has rolled out the +1 button for websites, which allows users to upvote pages, sites, or products that they like. The results of those votes can affect search engine rankings. Google’s +1 button is their latest attempt to add social results to search — much like Bing and Facebook. Here’s how to add the Google +1 button to your site.

Facebook’s Like Icon Drives Traffic to Your Website

Facebook is the largest social network with enough active users to make it the world’s third largest country. Facebook has recently shared some case studies and statistics on exactly how incorporating the Facebook Like button has increased traffic, sales, and improved user retention for websites.