Category «Internet Marketing»

Eternal Mysteries of Google Pagerank

Ever wonder why your website, or another one, has a strangely low pagerank? Especially considering site size, traffic volumes, backlinks — where every indicator would suggest it should do better? Well, the eternal mysteries of Google pagerank can stump even seasoned SEO professionals sometimes.

The Importance of Being Earnest…About Your Cost Per Conversion

The average business owner has been bombarded for the last 5 years with the idea that search marketing has the highest ROI of any marketing available, and to a point that is true. However, if you’re running any type of search campaign without any metric for results, how do you measure success? Detailing out your …

In The World Of Search Marketing Are You A Renter Or A Homeowner?

Since college I’ve rented apartments, houses, town homes, and I enjoy the flexibility it provides me. While most of my peers are taking their bite out of the American dream, and purchasing their first home, I’m enjoying the freedom from yard work, honey-do lists, and expensive appliance bills. I justify my non-equity building domicile because, …

Ecreative IM is officially a Google Adwords Certified Partner!

Google rolled out a new Certification program in November of 2009, which required all Certified Partners to have at least two staff members pass an AdWords Fundamentals Exam, as well as an Advanced Exam that tests their knowledge and acumen of the AdWords system and tool set.  In addition, the marketing firm needs to manage …