Google AdWords has rolled out even more changes, all lower case letters in the display URL’s and extended headlines. These changes are obvious ways in which Google is assuring that the paid search results appear similar to the organic search results.
It’s Spirit Week at Ecreative Internet Marketing, where we split into teams and the SEO staff faces off against the production staff, competing for bragging rights.
Just how important is the number 1 position on Google? How many people click on the number 1 spot vs the number 2 and number 10 spot? Ecreative IM takes a look at some research that suggests exactly what the click distribution is for search engine results pages.
What is a bounce rate on our website? What is considered a good bounce rate and what’s considered a bad bounce rate? And what exactly does the bounce rate tell us about our website and our site’s SEO? This SEO Basics article explains bounce rate and how to use this metric to learn what users think of your site.
What is a content farm, and how are shady SEO professionals making use of them to sneak their way into top search engine results? A look at how content farms work, why they work, and what Google has to say about them.
