Know the Language of Ignorance

Whenever we start an SEO program here at Ecreative, one of the very first things we do is dig into the keyword research. Even if the client already knows what keywords they want to target, we can’t in good conscience start work until we know what we’re going after, who the competition for those phrases …

Google Shopping Feed Goes Paid Only

In a startling move that, frankly, is still blowing my mind, Google has for the first time moved a free organic search service to a paid inclusion model. Google has announced that the Google Shopping Feed is moving to be paid inclusion only, and this change will be complete by the end of summer. Once …

Google Bans SEO Agency iAcquire for Buying Links for Clients

Google has deindexed prominent SEO agency iAcqire’s sites for buying links for their clients. iAcquire’s sophisticated link-buying operation was exposed when they sent a request to the wrong website, and Google reacted with the banhammer in just one day after their client fessed up and threw them under the bus.

Link Directories De-Indexed by Google

Google has begun deindexing large numbers of general and niche web directories. These are sites that really exist as a vehicle for low-quality SEO linkbuilding. If Google continues on this track, it seems likely that press release sites and article directories are the likely next targets of Google’s spam crusade.

Another Facebook Update? Facebook Updates Timeline Profile Images

Yes, it’s true, really true.  Another Facebook update.  I can assure you that you’re not reading, The Onion. Beginning late last week, you may have looked at your Facebook Brand Page’s recently updated Timeline format and thought, “hmmmm, something looks off.” If these thoughts crossed your mind, you were right. Facebook quietly announced a profile …