Category «Internet Marketing»

Geeks + Outdoor Sports = Fun!

Ecreative Internet Marketing had our summer picnic last Friday: grilling outdoors and playing games. And now we have pictures of exactly what it looks like when a pack of internet marketers and web developers try to play outdoor sports. It may not be pretty, but it was darned fun!

The Kingmaker: Content or Links

Two opposing philosophies on search engine optimization are increasingly competing to be the one true way to rank your site. The Content is King crowd argues that the only way to achieve true and lasting search engine ranking is through top quality original content. Meanwhile the linkbuilding crowd claims that content is irrelevant with the right backlink profile. So who is right?

Eyes on the Prize: Conversions per Hour

We use a lot of metrics in the search engine optimization world, and our SEO reports are filled with lots of relevant data. But sometimes it’s too easy to get fixated on the wrong things: in the end what really matters is the number of conversions we get per hour of work we put in. Maximizing conversions per hour is what will maximize your profit.

The Art of War: Sun Tzu on SEO

What Sun Tzu’s The Art of War can teach us about search engine optimization, and why the path to true SEO dominance starts before your site ever goes live.