Google’s latest announcement about yet more mobile-related search enhancements. The changes are good for smartphone searchers, but they continue to apply pressure to website owners to launch a mobile-optimized version of their site. The day that Google begins to use the presence of a mobile version as a ranking factors is nearly upon us.
A brief history of the Panda algorithm update dates. If you think your site may have been affected by Google’s Panda, just compare your traffic drop with the dates of Panda updates. If they line up then Panda is likely the culprit; if not then something else is causing your ranking woes.
The Google Panda update is a separate algorithm that runs every few months and searches for what it considers poor quality sites. Sites targeted by Google’s Panda generally have a characteristic footprint that can include any of the following: Duplicated content — either duplicated across other sites, or heavy duplication within the same site Very …
Google has announced that they will be starting a monthly series listing some of the more significant algorithm updates they’ve made in the past month. This month’s update includes algorithm changes to help detect scraper sites better, and to devalue parked domains — those one-page sites with nothing but ads on them that are waiting for someone to offer them a fortune for their domain name.
Google’s Matt Cutts went on record last week to answer a recurring question in the outskirts and corners of the SEO world: does Google consider SEO to be spam? The idea behind the question is that the SEO firm’s job is, ultimately, to manipulate search engine results to that their clients rank better: to perform …
